The two Quebec brands unveil a collection of 4 special snowmobile garments in a joyful tribute to our winters.
Valcourt, Quebec, September 20, 2023 – Ski-Doo, a BRP Inc. brand (TSX: DOO; NASDAQ: DOOO), and Kanuk unveil an exclusive snowmobile apparel collaboration that pays tribute to Canadian winters. In this collection, Ski-Doo’s uniqueness meets Kanuk’s distinctive technical know-how to offer 4 unique pieces. Designed for both the city and the forest, the limited-edition collection is available from September 19 at Kanuk’s flagship store in Montreal, and online at Kanuk.com.
“Each piece in this collection represents the perfect balance between Ski-Doo and Kanuk, two Quebec brands that for decades have provided winter sports enthusiasts with everything they need to make the most of the snow and enjoy memorable experiences,” explains Jérémi Doyon Roch, department manager, global snowmobile marketing at BRP. “This is the result of a most successful collaboration!”
The collection is made up of 4 pieces specially designed to cope with the extreme conditions of snowmobile trails. The Acer men’s and Typha women’s coats combine the most advanced technical shell with the lightest insulation to offer the ultimate in warmth. Inspired by the Canadian climate, they feature a modern parka design and unbeatable protection in all conditions. For its part, the special edition Dunkan fleece jacket keeps you warm by combining technical expertise and avant-garde style. At the crossroads of cutting-edge technology and fashion design, the Douglas sleeveless unisex jacket is specifically designed with THERMO+ insulation for harsh climates.
The clothes were unveiled on September 19 at the Kanuk signature event at the company’s Rachel Street boutique, during Montreal Fashion Week. Ski-Doo also gave the public its first look at its all-new Grand Touring Electric snowmobile, which will be available at the BRP Experience Centre in Montebello in December 2023.
To discover the collection, click here. In addition to shopping the collection across Kanuk, outdoor enthusiasts will find these pieces at ski-doo.com from the first week of October, and exclusively at Sporting Life stores in Quebec, Ontario and Alberta in early November.
About BRP
BRP Inc. is a world leader in powersports products, propulsion systems and boats, built on more than 80 years of ingenuity and customer focus. With a portfolio of distinctive, leading brands that includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am off- and on-highway vehicles, Alumacraft and Quintrex boats, Manitou pontoons and Rotax marine propulsion systems, as well as Rotax engines for karts and recreational aircraft, BRP opens the door to exhilarating adventures and experiences on a variety of playgrounds. The Company complements its product lines with a dedicated portfolio of parts, accessories and apparel to fully optimize the riding experience.
Committed to responsible growth, BRP is developing electric models for its existing product lines and exploring new low-voltage and human-assisted product categories. Headquartered in Quebec, Canada, BRP generates annual sales of C$10 billion from more than 130 countries, and employs nearly 23,000 resourceful and motivated people worldwide.
Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Alumacraft, Manitou, Quintrex, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.
